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Officina Profumo-Farmaceutica di Santa Maria Novella London Walton Street

107 Walton St,

SW3 2HP London

Store hours

Store closes soon 17:00 • Opens at 11:00


Your boutique

Officina Profumo-Farmaceutica di Santa Maria Novella was born as a Dominican friars’ convent in Florence, Italy in 1221. Since then, we select nature’s finest ingredients to give life to authentic, beauty-seeking routines for the home and the body.
Come to any of our stores or shop online our newest Eau de Parfums, Eau de Colognes, soaps, candles and skincare and bath products. The historical location, of Via Della Scala 16, Florence and also the very first operational site for the Maison, it is today a boutique museum where history brings alive the magic with care, savoir-faire, elegance and we are committed to preserve, and evolve, a heritage like no other.


Olfactory journey
Skincare Discovery
Product Tests
Product Specialists
Gift Box
Entire Collection


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Amazing shop with the most eclectic, fine and elegant scentes.


Went there yesterday and the lady serving me was an absolute delight! Had a lovely chat with her as well, she was incredibly knowledgable and helpful and made my day. I'm excited to try my new purchase and will be back for more!

Andy Hill

Very helpful staff

Beata Thakur

Had an amazing experience. Beautifully elegant place filled with heavenly scenes.

Paola Kovacz

I agree with Lynn Batty, that the scent has changed and not for the better. The old Melograno was more heady, and the overall concept has lost its old world charm and become new and flashy, doubtless as a result of private equity. When these heritage companies get sold the new owners start cutting corners to maximise profits! Well, who can blame them. But it’s a tragedy. I still use the Rosewater, melograno bath salts(not ruined yet) and melograno aftershave! The old bottles were DIVINE, new ones are not so chic, and one can’t open them up, as I loved to decant scent into my little travel bottles. And my goodness, much better for upcycling and recycling than these new throw-away-when-empty ones! Apart from these quibbles, Santa Maria novella is still lovely and we should be thankful it still exists!!

Tyler Wakeford

Mrs. Richards, who assisted me, was exceptionally attentive and informative; she patiently answered all my questions. I initially went in for Aqua Di Rose - Rose Water for my partner and ended up leaving with that, and a bar of Melegrano soap, which smells divine. Mrs. Richards allowed me to explore the shop at my own pace without rushing me. Despite the shop's modest size, it was well laid out, with everything on display. I appreciated the free samples she provided, allowing my partner to try out the range of products. Thank you once again for the wonderful service, I will be back again!

Frequently Asked Questions

Do you have samples I can try at home?
Regarding testers and samples to take home, it can depend on the product you are looking for. Please consult with our product specialists in the store to help you find the products best for you.
Can I have a gift wrap done in the store?
Yes of course we can provide different options of branded gift wraps in all our flagship locations for any special occasion.